![]() "The Sugar Bowl Committee is always looking at ways to bring first-rate entertainment that will drive tourism in Louisiana," said Sugar Bowl President Richard Briede. Any trip to Louisiana is a guaranteed good time so PLEASE count me in!!" "The fun will be in getting to perform with Legends Nitty Gritty and future legend Miss Wilson in front of arguably the greatest country music fans on the planet. "Being asked to be part of the first ever Sugar Bowl Country Kickoff is an honor," Brooks said. Wilson, a native of Baskin, La., was the CMA 2022 Female Vocalist of the Year and the Nitty Gritty Dirt Band is a Grammy-Award winning band that has delighted audiences for nearly 60 years. Tailgate Town will also feature special college football and amateur sports spotlights, sponsor activations, and other games and activities throughout the day before the fans move inside the Superdome for the performances by headliner Garth Brooks and openers Lainey Wilson and Nitty Gritty Dirt Band. That portion of the event will feature up-and-coming music talent and will set the stage for the main entertainment in the Superdome. 2nd will begin at Champions Square with Tailgate Town, a football-themed interactive experience sponsored by New Orleans & Company. Tickets will be $98.95 all inclusive.įestivities for the Sugar Bowl Country Kickoff on Sept. Tickets will go on sale on Friday, July 21 at 10 a.m. The event is expected to be an annual Labor Day weekend affair, adding another world-class musical occasion to the New Orleans calendar. Garth Brooks will headline this inaugural Sugar Bowl Country Kickoff, with opening acts for the event including Louisiana's own Lainey Wilson and the Nitty Gritty Dirt Band. Story Links NEW ORLEANS (July 12, 2023) – The inaugural Sugar Bowl Country Kickoff presented by the Louisiana Office of Tourism, a music and entertainment event to celebrate the start of the 2023 college football season, will be held Saturday, September 2, at the Caesars Superdome in New Orleans.
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